For CTE Admin & Workforce Leaders

CTE Recruiting and Demand Capture.

We help CTE programs fill their seats, without wasting time on recruiting that doesn't deliver.

AscendCTE™ is a mobile-first, video-driven CTE Recruiting and Demand Capture platform. Students see your programs on their phones, the ones who want in raise their hand, and the name lands with your team, ready to follow up. The demand count comes with it.

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15-minute Zoom · Live walkthrough and functionality demonstration
Built for K-12 districts, career & technical centers, colleges, and trade schools.
Built by CTEPromoVideos.com — trusted by 300+ CTE programs since 2019
66%
of CTE leaders say students lack awareness of CTE options1
63%
of teens wish their high school had given them more information about their options after graduation2
372:1
students per school counselor nationally, against the recommended 2503
The Problem

“Students don't know what's offered until it's too late.”

01

They never see the program that would have fit them

Most students hear about a program from a friend, after the schedule is set. A line in a course catalog can't show what welding actually looks like, and a brochure can't create the moment a student realizes "I could do that." Video does.

02

The people you count on to tell them are stretched thin

One counselor for hundreds of students, pulled toward crises and college applications. Sending-school counselors, parents, middle school teachers: everyone who could point a student to your programs has a hundred other things to do that week.

03

Interest shows up, then disappears

You see it at the career-fair table and in the student who lingers after the welding demo. Then it evaporates: no name, no program, no campus, nothing to follow up on.

The Solution

AscendCTE™ closes the gap in days.

Put every program in their hand.

Students browse your programs through short video loops on their phones. They see what welding feels like. What culinary smells like. What health science means in 2026. The moment they connect, they tap.

Catch the hand-raise.

Every tap and every form submission becomes a named lead — delivered to your spreadsheet and your inbox the second it happens.

Follow up with a name, not a hunch.

Your team gets the name, the program and the campus the moment a student submits. What happens next is yours: a counselor conversation, an invitation to the lab, a note home. Nothing to chase down, nothing to re-key.

And you learn what they want.

Along the way, your dashboard shows which programs are pulling attention this week, this month, this quarter — the demand count you've never had before scheduling season.

How It Works

The student journey, end to end.

01

They land on your branded platform.

Your colors, your logo, your name. Lives at (ex: northgate.ascendcte.com) — shareable by QR code, text link, email or anywhere you'd put a URL today.

02

They pick a language.

English and Spanish included (plus any language on request). Every screen translates. Every form translates.

03

They browse programs through immersive video.

Short program loops play silently as they scroll — welding sparks, culinary plating, healthcare in action. The visual carries the message before they read a single word.

04

They tap one to go deeper.

Full program page — video promo, what they'll learn and career outcomes. Designed to convert curiosity into commitment.

05

They raise their hand. Your team gets the name.

The lead flows straight to your spreadsheet and select email inboxes the moment they submit — name, program, campus — ready for whoever follows up.

What You Get

Everything you need in one place.

Branded experience Your name, logo, tagline and colors - at custom subdomain (ex: northgate.ascendcte.com)
Full program library Every program you offer, with video loops and video promos.
Multilingual support English and Spanish included - any language on request.
Reaches outside your walls Sending schools, open-enrollment families, a parent at the kitchen table — no student account, no login, nothing to download.
A follow-up list, by program Every hand-raise with the name, the program and the campus — in your own spreadsheet, with an email alert the moment it lands.
Live analytics dashboard See traffic, interest and engagement in real time, by program.
Zero lift for your team We build, host and maintain the entire platform for you. There's nothing for your IT team to install, manage or update. No servers, no software, no lift on your end.
The Second Benefit: The Numbers

Win the partnerships and the budget.

Industry Partnerships

Walk into partner meetings with data, not pitches.

Industry partners want to invest in pipeline they can see. When you can show "47 students engaged with our welding program this quarter," equipment donations, paid mentorships and apprenticeship slots land faster. AscendCTE™ gives you the proof.

Leadership & Funding

Make the case for expansion with numbers, not hunches.

New programs, equipment, staff, grant applications — every one gets approved on proof of demand. When you can show which programs students actually want before you spend a dollar, budget approvals and leadership buy-in stop being a fight. AscendCTE™ hands you the evidence.

Who It's For

One platform, tuned to your institution.

K-12 Districts

Middle & High School CTE Programs

Grade-aware interest forms and open-enrollment routing, built around what schools can legally collect from students.

Colleges

Associate Degrees & Up

Community, technical, and four-year colleges awarding associate degrees or higher — adult-prospect forms, consent-gated contact capture.

Technical & Trade Schools

Certificates & Diplomas

Career schools and institutes awarding certificates or diplomas — the same adult-prospect capture, tuned to how technical and trade schools recruit.

Who Benefits

Built for the people who actually move CTE forward.

CTE Directors & Deans
Administration & Leadership
Admissions & Enrollment Offices
Communications & Marketing Teams
Questions We Get Asked

The honest answers.

Keep them. They work on the students who show up, and nothing on a phone replaces the smell of a welding lab. The problem is who isn't in the room: the 8th grader whose parent couldn't make a Tuesday night, the sophomore who didn't know the program existed, the family that just moved in. AscendCTE™ carries the same programs to those students and their parents at home, on their phones, and the ones who want in raise their hand there. Your career fair gets a follow-up list it never had.
Your platform includes all the video assets you need to go live — program loops and :30 video promos with VO in all language options desired for each program. If you already have professionally produced videos, we'll use those.
Most are ready to review within a month.
We build, host and maintain the entire platform for you. There's nothing for your IT team to install, manage or update. No servers, no software, no lift on your end.
Forecasting projects how many students are coming. Keep it — it’s the right instrument for budget, staffing and facilities, and we don’t do that job. It just can’t answer a CTE question. A projection has no program dimension: knowing more students are coming next year doesn’t tell you whether to add a section of welding or stand up a cybersecurity pathway. And every model is built on the students who fit. If a program has run at capacity for six years, the forecast sees a stable program — not a suppressed one — because the people who wanted in and couldn’t get in were never recorded anywhere. A projection gives you a number. It cannot give you a name. We don’t forecast CTE demand. We capture it — by person, by program, before enrollment.
The interest form adapts to your institution. K-12 districts collect what schools can legally collect. Colleges, technical and trade schools collect adult contact info, consent-gated. Either way, we only capture what a person voluntarily submits — no advertising cookies, no tracking pixels, no retargeting. Submitted info is stored in an access-controlled, encrypted database under our sole control, hosted on U.S. cloud infrastructure. No other institution can read your records, and we use it only to serve you: never sold, never used for advertising, and never shared beyond the hosting, database, and email services that operate the platform — the same infrastructure layer any enterprise system runs on, each contractually bound to the same protections. You decide where it goes — your spreadsheet or an export format you choose — and you can have it deleted at any time.
Sliding scale based on the number of programs you offer. Pricing begins at $3,000 annually, plus a one-time setup fee based on scope. We'll walk you through the math on our demo call — no surprises.
Absolutely! Your name, logo, tagline and colors - at custom subdomain (ex: northgate.ascendcte.com). Every instance is its own branded experience.

See the power of AscendCTE™for yourself in real-time.

15-minute Zoom. We'll walk you through how AscendCTE™ would work for your programs, your campuses, your community.

Book a Quick Demo